Nizam’s Era Fashion Bedazzles Spectators at Hyderabad Times Fashion Show

Hyderabad, December 1:  A segment on Nizam’s-era clothing traditions was presented by fashion curator Shafeeq ur Rahman at the Times Fashion show held in the city on Sunday afternoon. The showcase brought attention to garments and textile practices associated with Hyderabad’s historic court culture, interpreted for a contemporary runway.

The women’s ensembles included the khada dupatta, pishwas and ghagara–choli, with a focus on embroidery styles that are still practised by craftsmen in the old city.

Traditionally, Banarasi Silk was used, but the sartorial choices have evolved over time to include materials like jamdani, net, tissue for greater accessibility and affordability. Many of the pieces featured zardozi work, brocade panels and regality-inspired detailing. The men’s collection, slightly adapted to contemporary sensibilities, comprising jamawar sherwanis, achkans and choghas, drew on Persian-influenced motifs and older tailoring methods that once defined formal attire in the Deccan.

The staging remained understated, with lighting and design elements referencing familiar Hyderabadi architectural cues such as arches and muted gold patterns. The presentation placed emphasis on the textiles rather than on spectacle, allowing the workmanship and materials to remain the primary focus.

Shafeeq, who heads The Star Life Hyderabad, has organised similar showcases abroad, including in Dubai, where he has presented Nizami-inspired collections on international platforms. His work has appeared in several publications, including Forbes, for his efforts in promoting regional and cultural fashion narratives.

Over the years, he has collaborated with foreign missions, participated in cultural exchange events, and engaged stylists and designers from various countries in showcases highlighting Indian royal attire. His projects often bring together artisans, young designers and performers under a common platform.

Shafeeq is also the younger brother of noted social welfare activist and founder of the non-profit ‘Youth Against Speed’, Khaleequr Rahman.

At the Times Fashion show, the Hyderabadi culture segment served as an overview of garments that continue to influence bridal and ceremonial wear in Hyderabad. While the broader event featured contemporary collections, this presentation drew interest for the familiarity of its forms and its focus on local textile heritage.